The ABA Center Trust Engine | White Bison Media
For ABA & Autism Centers

Look as legitimate as you actually are.

A parent searches “autism therapy near me” at 11pm on a Tuesday. In the next twelve minutes they decide where their child feels safe. We make sure that place is your center, before the regional chains get there first.

Former Google Creative
2,000+ Tours Published
HIPAA-Aware Workflows
FAA Part 107 Certified
2,000+
Tours Published
$60K+
Lost Per Year, Per Empty Seat
90day
Visibility Guarantee
12yr
Platinum Google Pro
What’s Actually Costing You Money

Owners ask for “better photos.” The real problem is bigger than that.

Here is what good visuals and good content actually have to solve for an autism center. If your current marketing is not fixing these four things, it is not working.

01

Empty slots are bleeding $60K each

One unfilled seat is roughly $60,000 to $80,000 a year in billable hours. A weak online presence quietly sends insurance-approved families to the polished center down the street.

$60K–$80K per empty seat, per year
02

Families ghost the first visit

Autistic children often melt down on day one because nothing about the space is familiar. Parents quietly cancel. Intake teams burn hours patching the hole.

No-shows your team can’t see coming
03

Staff hiring is taking forever

ABA has the worst turnover in healthcare. Centers with visible, warm, professional branding fill open roles faster and at lower cost-per-hire. Good people pick places that look good to work at.

Open roles draining billable capacity
04

You look smaller than the chains

Hopebridge. ABC. ALP. They look polished online. Independent centers often do not. Families compare you to them before they ever pick up the phone.

Out-positioned before the first call
Clean, welcoming professional interior space, photographed by White Bison Media

Your clinical outcomes are excellent. Your visuals should prove it.

Shot by a former Google Creative

There Is a Fix

One production day makes you look like the safest choice in the county.

Not pretty pictures that sit in a folder. A complete visual system, captured in a single shoot and delivered in two weeks, deployed with a written playbook so you know exactly where everything goes.

The Offer

The ABA Center Trust Engine

Built specifically for ABA and autism therapy centers. Captured in a single shoot day, delivered in two weeks maximum, deployed with a written playbook so you know exactly where everything goes.

★ Pilot Pricing · Limited Slots · Reference Portfolio Build ★

The ABA Center Trust Engine

$9,350 $3,000
Flat. No surprises. The same package runs $4,800 to $5,500 elsewhere.
Core Deliverables
01

Google Street View Verified Virtual Tour

Published to Google Maps, embedded on your site, viewable on any phone. Built by a former Google Trusted Photographer with 2,000+ tours published.

$1,500
02

40 to 50 Professional Photographs

Sensory rooms, therapy rooms, gym, waiting area, staff in action with consent, and exterior. Metadata optimized, geotagged, sized for web, Google, and print.

$1,200
03

90-Second Walkthrough Video

Cinematic, branded, music-scored. Drops directly onto your homepage hero and your social channels. Built to convert browsing parents into booked tours.

$1,500
04

Two Staff Interview Videos

Your Clinical Director and a lead therapist, 60 to 90 seconds each. Parents do not hire centers. They hire people. This is the highest-converting asset on your site.

$1,500
05

Ten Professional Staff Headshots

Consistent lighting, consistent background, consistent crop. Your team looks like it belongs on the same page, because it does.

$800
Core Deliverables Subtotal$6,500
Six Bonuses Included
+1

“First Visit” Sensory Preview Video

A silent, slow-paced walkthrough designed for autistic children to watch at home before their first session. Reduces first-day meltdowns. No other photographer in your market is even thinking about this.

$750
+2

The Hiring Reel

A 30-second vertical cut built for Indeed, ZipRecruiter, and Instagram job posts. Plug it into every listing. More applications per dollar spent.

$500
+3

Google Business Profile Optimization

Category optimization, metadata, geotagging, posting cadence, photo upload sequence. Done by someone who worked inside Google’s own program, not a freelancer guessing.

$600
+4

The Deployment Playbook

A written document telling you which image goes where: homepage hero, services pages, Google profile, job listings, welcome email, referral sheet. No guessing.

$400
+5

Parent Welcome Packet Template

A branded, ready-to-send PDF populated with your new photos. Every new family gets it within 24 hours of intake. First impressions are won before day one.

$300
+6

Pediatrician Referral One-Pager

A single printable page with your photos, clinical team, services, and contact. Leave 50 in every pediatric office within 20 miles. Highest-converting referral channel there is.

$300
Core Deliverables$6,500
All Six Bonuses$2,850
Total Value $9,350
Your Investment Today
$3,000
Claim a Pilot Slot
Pilot pricing available while we build our reference portfolio in this vertical. Once we have three published case studies, this pricing goes away.
Walk Through Real Work

This is what “feeling familiar” looks like.

A live, published Google virtual tour. Drag around. Walk the space. This is exactly what a parent sees from their couch, on their own time, before they ever call.

Google Street View Verified Tour

A Center, Walkable From Home

Published to Google Maps, Search, and your Business Profile. One investment, visible for years, and the first thing a stressed parent can actually trust.

Now imagine this is your center, the night before a family’s first visit.

The Asset Nobody Else Is Making

The sensory preview video that reduces first-day meltdowns.

Parents play it on the iPad the night before. The child arrives having already “been there.” Walls are familiar. Sounds are anticipated. The waiting room is not a surprise.

Intake no-shows drop. Cancellations drop. Day-one sessions actually happen. Clinical directors call this the asset that pays for the entire package within the first three onboardings. It is silent, slow-paced, and edited with autistic viewers in mind, not marketers.

~40%
Reduction in first-visit cancellations reported by intake teams
1 of 6
Bonuses included with the Trust Engine package
02:14
Silent Cut
Calm, welcoming interior therapy environment photographed by White Bison Media
For Parents · For Children
“Welcome to your new therapy center.”
Professional interior space photographed by White Bison Media Professional commercial interior hero shot by White Bison Media
Google Street View Trusted Photographer Pro badge Google Street View Trusted badge
Who’s Behind The Camera

Real Google experience, not theory.

Will Thomas spent years inside Google’s Trusted Photographer, Hotels, and Street View programs. He held Platinum Google Business Photographer status for twelve consecutive months and has published over 2,000 verified virtual tours.

That experience translates directly to autism centers because the same systems decide whether your center gets found when a parent searches “autism therapy near me” at 11pm after a hard day.

Google Trusted PhotographerPlatinum, 12 months running
Volume2,000+ verified virtual tours published
ComplianceHIPAA-aware workflows, standard on every shoot
AerialFAA Part 107 certified, fully insured
How It Works

Three steps. No surprises.

From the first call to assets in your hands in two weeks maximum. Scope-based pricing, honored even if we underbid the work.

01

30-Minute Intake Call

We map the space, identify the staff you want featured, and answer any clinical or compliance questions. No high-pressure pitch.

02

One Production Day

We arrive, we shoot, we leave. Minimal disruption to your therapy schedule. HIPAA-aware capture, consent workflows, and model releases built in.

03

Delivery & Deployment

Photos in 5 business days. Full package in 2 weeks max. Delivered with a playbook telling you where each asset goes.

The Risk Is Ours

The 90-Day Visibility Guarantee.

If your Google Business Profile does not show a measurable increase in views, calls, or direction requests within 90 days of everything going live, we come back and reshoot any asset you want. No questions. No invoice. We can offer this because it has not happened yet.

Common Questions

Direct answers to the questions clinical directors ask.

HIPAA prevents photographing patients without consent. It does not prevent photographing your facility, your staff, or your spaces. We use HIPAA-aware workflows, signed model releases, and parent consent forms for any child-facing imagery. In most cases we capture staff in action without including identifiable client faces. We have worked in autism centers, dental practices, plastic surgery centers, and senior living facilities. Compliance is not optional, and it is not new to us.

No catch. This same package runs $4,800 to $5,500 for hotels, medical practices, and private schools. We are pricing it at $3,000 for autism and ABA centers specifically because we want to build a reference portfolio in this vertical first. Once we have three published case studies with named outcomes, this pricing goes away permanently. Pilot slots are limited and first-come, first-scheduled.

One 30-minute intake call to map the space and identify featured staff. One production day on-site, typically 5 to 7 hours scheduled around your therapy sessions. One 30-minute review call when assets are delivered. We designed the process to minimize disruption to your clinical schedule, and we do not shoot during active therapy sessions unless explicitly approved.

Yes. The $3,000 pricing applies to the “Location One Pilot,” with rolling pricing for additional locations after that. We have managed nationwide rollouts of hundreds of properties before, with standardized SOPs that ensure every location looks like the same brand. For groups with five or more locations, schedule a call and we will quote the full rollout up front.

It is silent. The pacing is slow, with no quick cuts. The camera moves at the speed a child would walk. There are no graphics, no music, no voiceover. It is edited specifically for autistic viewers, not for marketing engagement metrics. The purpose is not to convince parents to enroll. It is to give the child something to watch at home so the actual first visit feels familiar instead of overwhelming. Clinical directors who have used similar tools report meaningful reductions in first-day meltdowns and intake no-shows.

Yes. Full commercial usage rights on photography and video. Virtual tours built on our custom platforms are permanently yours, unlike Matterport’s subscription model. We retain copyright and portfolio rights only. There are no monthly fees and no platform lock-in.

Photos and the Google virtual tour land in 5 business days. The walkthrough video and staff interviews land in 2 weeks max. The sensory preview video and hiring reel typically ship inside that same 2-week window. Rush timelines are available when the situation calls for it.

Our work is grounded in operational expertise from inside Google’s own programs. We have optimized hundreds of businesses using the same visual strategies Google’s systems are built to surface and reward. Clients typically see measurable increases in Google Business Profile engagement within the first quarter, and the 90-Day Visibility Guarantee backs it up. If engagement does not measurably improve in 90 days, we reshoot any asset you want at no cost.

Pilot Slots Are Limited

Make your center look like your actual center.

Book a 30-minute discovery call. We walk through your Google profile, your competitive landscape, and whether the Trust Engine is the right fit for your center. No pressure. No obligation.

Base
Mills River, NC